William Hill Agree 2 year Partnership with Everton
William Hill has penned a two-year deal with Everton to become the Club’s Official European Betting Partner.
The new partnership will see the Club link up with one of the world’s leading bookmakers to offer exclusive odds on a comprehensive range of markets on all Premier League and cup games, exclusive competitions and money-can’t-buy prizes.
The arrangement for the 2016/17 and 2017/18 seasons will see William Hill use Everton’s platforms to connect with Blues fans in the UK and across Europe, with its name set to appear on the Club’s LED screens and interview backdrops as well as providing an improved concourse betting experience for fans at Goodison Park.
Alan McTavish, Head of Commercial at Everton Football Club, said: “We are pleased to name one of the world’s leading betting and gaming companies, William Hill, as our new official betting partner and look forward to a successful association between both parties.
“Ahead of an exciting new season we look forward to working together with William Hill, a company that prides itself on innovation, history and heritage just like Everton, and developing a long-term partnership that covers the traditional betting and the emerging interactive markets.”
Alex O’Shaughnessy, Chief Marketing Officer at William Hill, said: “Everton are one of the most iconic clubs in Britain and it’s great to be joining the Blues at this exciting point in their history. We can’t wait to start working with the club and we look forward to offering the millions of Evertonians a fun and innovative betting service across all of retail and digital channels.”
Everton CEO Robert Elstone (Left) alongside David Lynn (Right), Head of Sponsorship at William Hill at Goodison Park, Merseyside announcing William Hill as Everton’s new ‘Official European Betting Partner’ for the next two years
NOTES TO EDITORS
Everton CEO Robert Elstone (Left) alongside David Lynn (Right), Head of Sponsorship at William Hill at Goodison Park, Merseyside announcing William Hill as Everton’s new ‘Official European Betting Partner’ for the next two years.
About William Hill
Founded in 1934, William Hill is one of the most trusted brands in our marketplace, attracting millions of customers from around the world. Employing more than 16,000 people in nine countries, we continue to transform our business, investing in new technology and innovation, and extending our vast product range to capture substantial growth and opportunities. In addition to the UK Retail and Australia markets, our online business is headquartered in Gibraltar with its marketing and customer service functions in Israel, Bulgaria and the Philippines. We also have licensed websites in Italy and Spain, and William Hill US operates in the states of Nevada and Delaware. It is a competitive industry and we are constantly innovating to stay ahead. We are using our scale to promote our brand and to pioneer technology to deliver outstanding customer experiences. Vitally, we understand the critical role we play in encouraging our customers to gamble responsibly with the best experience available.