Boxing Corporate Sponsorship By Tony Kenny

Heavyweight Bookmaker William Hill To Sponsor IBF World Title Fight Between ‘Prince’ Charles Martin and Anthony Joshua

London, 19th February 2016. Matchroom Boxing is delighted to announce that IBF World Heavyweight showdown between Charles ‘Prince’ Martin and Anthony Joshua MBE will be sponsored by the UK’s leading bookmaker William Hill.

The eagerly anticipated bout between the two unbeaten fighters will take place on the 9th April at the O2 Arena in London. The fight, which is expected to be one of the biggest boxing bouts on British soil in recent times, will also be screened on Sky Sport Box Office and Showtime in the USA.  

Martin will be making the first defence of the IBF title that he won by TKO against Vyacheslav Glazkov in January. The 29 year old has an unbeaten record of 23-1-0 with 21 wins by KO. The self-styled ‘Prince’ speaking on Sky Sports News this week said “I don't talk, man. I let these talk,' he said, holding up his clenched fists. 'I let these talk for me. No doubts, see you April 9. I will win. I will knock him out. It won’t go 12 rounds, heavyweights aren’t supposed to go 12 rounds.”                                        

Joshua, the 2012 Olympic Champion, will be looking to extend his unblemished 15-0 record (15 KO’s) en-route to winning his first world title. Joshua, who is the 1/7 favourite to win the fight with the card sponsor William Hill, is excited about the world title opportunity said “It's so soon but when the opportunity presented itself it was something we had to look at, as Charles Martin called me out, When I go out to fight I go out to fight, I go out to knock people out and that's the same with all my opponents, that's why they've always been entertaining.”

Alex O’Shaughnessy, Chief Marketing Officer at William Hill said, “Martin v. Joshua is going to be one of the biggest sporting events this spring and we’re thrilled to be associated with it.

Anthony Joshua is big box office in this neck of the woods and we’re expecting to see the TV viewing figures and ticket sales records smashed for this fight. AJ is a big favourite with us to claim the world title but the odds will probably be more pro-Martin different on the other side of the pond.”

Eddie Hearn, Managing Director of Matchroom Sport, said “Martin v Joshua is going to be a mega heavyweight title showdown and we’re delighted to have a real heavyweight global brand like William Hill on board. I think it’s 50/50 fight. I normally agree with the bookies odds - but I think this fight will be a lot closer than William Hill have it.”  

**William Hill will be sponsoring an Anthony Joshua bout for the second time following their association with the ‘Bad Intentions’ card at the O2 in December. The firm also announced last week they will be sponsoring next Saturday’s World Super-Bantamweight unification clash between Carl Frampton MBE and Scott Quigg which is co-promoted by Cyclone Promotions and Matchroom Boxing.


Bout odds: (William Hill bet) 1/7 Anthony Joshua, 9/2 Charles Martin, 33/1 Draw

Round betting: Joshua: 8/1 Round 1, 7/1 Round 2, 7/1 Round 3, 7/1 Round 4, 8/1 Round 5, 10/1 Round 6, 12/1 Round 7, 14/1 Round 8, 20/1 Round 9, 22/1 Round 10, 28/1 Round 11, 40/1 Round 12,

Round betting: Martin: 33/1 Round 1, 28/1 Round 2, 28/1 Round 3, 28/1 Round 4, 33/1 Round 5, 40/1 Round 6, 40/1 Round 7, 40/1 Round 8, 50/1 Round 9, 66/1 Round 10, 80/1 Round 11, 100/1 Round 12,

On points: 4/1 Joshua, 14/1 Martin  

  2/7 Joshua by KO, TKO, DQ

13/2 Martin by KO, TKO, DQ

William Hill in Boxing

William Hill have been supporters of the Haringey Box Cup – one of Europe’s largest amateur boxing competitions which is based in the heart of Haringey in London as part of our Close to HOME Community Commitment. The Haringey Box Cup brings young people from amateur boxing clubs from around the world to compete in a 4 day boxing event at Alexandra Palace.

About William Hill PLC

William Hill, The Home of Betting, is one of the world’s leading betting and gaming companies, employing around 16,000 people. Founded in 1934, it is the UK's largest bookmaker with around 2,360 licensed betting offices that provide betting opportunities on a wide range of sporting and non-sporting events, gaming on machines and numbers-based products including lotteries. The Group’s Online business ( is one of world’s leading online betting and gaming businesses, providing customers with the opportunity to access William Hill's products online, through their smartphone, Apple Watch or tablet, by telephone and by text services. William Hill US was established in June 2012 and provides land-based and mobile sports betting services in Nevada, and is the exclusive risk manager for the State of Delaware’s sports lottery. William Hill Australia ( is one of the largest online betting businesses in Australia after the Group acquired the Sportingbet Australia business in March 2013 and in August 2013, two of the leading online corporate bookmakers in Australia, offering sports betting products online, by telephone and via mobile devices. William Hill PLC has been listed on the London Stock Exchange since 2002. The Group generates revenues of c£1.6bn a year.