2009 Highlights
Highlights for the 52 weeks ended 30 December 2009 include the following:
- Strong fourth quarter with higher than average football margins
- Robust Retail performance in tough economic conditions
- OTC gross win -12%
- Gaming machines gross win +8%
- OTC gross win margin of 17.7% within normal trading range
- William Hill Online platform for growth established
- Integration completed
- Sportsbook net revenue flat but good growth in amounts wagered +19% and customer accounts +30%
- Gaming net revenue +95% (pro forma +11%)
- Unique active players +31% and new accounts +28%
- Net debt for covenant purposes reduced by £419.5m to £602.6m, reflecting successful rights issue and strong operating cash flow

