Meet Vlad Kaltenieks, our new Global Director of Data and Analytics
We caught up with Vlad to find out who he is, what he's done in his career and what he's excited about.
Tell us a bit about you…
I was born in the beautiful Baltic capital, Riga and matured for over 15 years in London (most recently in the sunny island of Malta). I’m an avid globe trotter, a keen sportsman and a lover of good food (particularly Japanese).
And your career to date?
I recently joined from Betsson, having successfully transformed data and digital marketing capabilities to fuel their business growth. Before Betsson I was previously at a B2B Telco where I joined up customer and finance data into a single view across four lines of business and 450 systems, as well as applying the necessary quality controls. I’ve also had a go at data monetisation at the Intercontinental Exchange where I led data product development.
What will your new role entail?
I’ve come to develop the William Hill Data and Analytics vision. I will be spearheading efforts to deliver on key initiatives and user-cases by continuously adding value to customers, and creating a highly desirable workplace for data and analytics professionals to grow their career.
What are you most excited about joining William Hill / looking forward to?
Working with passionate and talented people in a business rich in history, where things that we do will have a direct and positive impact on our customers and the way we operate.
What’s the most interesting fact about you?
I spent six months living in India learning the ancient art of Indian medicine and yoga 😃